You will probably have spotted the latest, and in our opinion, greatest, in the series of Halifax Bank’s classic cartoon commercials by now. The Halifax Thunderbirds advert, follows the likes of the Flinstones, Top Cat and Scooby Doo all being used in recent Halifax adverts..
The advert, featuring Lady Penelope and her long suffering butler, Parker, sees the pair driving through town in her pink bulletproof armoured FAB 1 limousine. They stop off at the Halifax where Parker learns he has won £500,000 in the Halifax Savers Prize Draw Superdraw. The advert also showcases our projection mapping expertise, with the background image actually produced by us using projection mapping.
Outsider TV contacted us to provide realistic projection around the car, which was a 1/3 scale model of the one used in the TV series. The complexity of the task was to calculate the size and position of the screens, especially considering the glass dome of the car would catch reflections from almost everywhere!