From Selfie to Self-Expression at Saatchi Gallery

Recently we joined the client list of GSP Venues, which includes Saatchi Gallery, and we have already been involved in several great projects there.  The most interesting by far has been the work we did for From Selfie to Self-Expression exhibition, which launched in March.

A collaboration with Huawei, the exhibition includes a huge amount of AV and we were paramount to providing the technical expertise needed.  Of the different pieces that make up the exhibition, Zoom Pavillion by Mexican artist Rafael Lozano-Hemmer was the most complex.  It is an interactive installation consisting of immersive projection on four walls, fed by 12 computerised surveillance systems.  The piece uses facial recognition algorithms to detect the presence of participants and records their spatial relationship within the exhibition space. The installation is in a fluid state of camera movements – with cameras constantly zooming in on different visitors within the gallery and creating a non-stop changing animation.

There are two other pieces that also heavily relied on Event Projection’s technical production; Hello World! or How I learned to Stop Listening and Love the Noise by Christopher Baker, and Selfie Seer.  The former is a large scale audio visual installation, the entire gallery swelling with projected tiled webcam videos of people performing  to their camera which were collected from the Internet.  The later is a really clever piece, with selfies posted on Twitter being filtered and then projected onto the gallery walls in real time.

Initially running until May, From Selfie to Self-Expression was extended by several months due to the popularity of it.

From Selfie to Self Expression: Technical Production by Event Projection

From Selfie to Self Expression: Technical Production by Event Projection

From Selfie to Self Expression: Technical Production by Event Projection

From Selfie to Self Expression: Technical Production by Event Projection

From Selfie to Self Expression: Technical Production by Event Projection

From Selfie to Self Expression: Technical Production by Event Projection

From Selfie to Self Expression: Technical Production by Event Projection

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