We’ve all been to mobile phone shops to look for new gadgets. Instead of the fake handsets, Virgin Mobile decided to embrace touchscreen technology in their flagship store to show off their range of handsets.
The video wall comprises of four 55″ displays in portrait configuration and incorporates multitouch technology. This means that several customers can interact with the content simultaneously. The benefits of installing touchscreen technology into a retail environment in this way is clear to see. The way in which the information is presented is extremely user friendly and especially appropriate for selling smartphones, which themselves are often based around their touchscreens.
If you’re looking to join the likes of Virgin Media and are considering interactive technology for your brand, please get in touch.