Caught Our Eye

Amazing Simplicity – Projection Mapping Video – Pablo Valbuena

We came across this beautiful and creative use of projection mapping and had to post it on our own blog. Pablo Valbuena has used the repeating patterns of tiles in architecture to create his work. The elegance is something that is rarely seen in big budget projection mapping projects but it’s a big step in the right direction. No doubt we’ll see this copied in the future. Watch the video and enjoy!

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Projected Sets Have Landed

Projected sets are the future; the benefits of a mapped set are endless. They are creative and allow live event specific updates, twitter feeds and sponsor logos. Thy can be designed to budget or you can really go to town with content and design creating something incredible for your event.

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Water Features and Audio

Bored of water coming out of your hose in a straight line? Here’s a video showing you how to change all that with a loudspeaker and a sine wave generator.

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Turning New York Yellow Cabs into new BMW iConcept Cars

This fine example of experiential marketing caught our eye recently. What better way to off your new car than to get it on the streets of one of the biggest cities in the world? That’s exactly what BMW did with the aid of some digital trickery, some rear projection film and a couple of projectors.

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